Ikea, 21st Birthday Party
To find an extraordinary, relatively undiscovered, multi-room venue and to produce IKEA’s 21st Birthday Celebrations. There had to be enough space for 300 guests to sit on IKEA sofas. The client invited Rouge to pitch against other agencies who had received the brief two weeks earlier.
Nissan, Street Art at Tate Modern
To create a cool, urban event to mark the company’s new brand deployment.
Nicky Haslam, The Parkstead Ball
Nicky Haslam wanted to give a stylish and spectacular party that would be the most talked-about and publicised social event in the calendar of royalty, fashionistas, statesmen and socialites.
Sky, Skyfest 2009
To design and deliver a record-breaking, boutique festival for 30,000 guests over two weekends at two separate sites – one in London, the other in Edinburgh.
